Missed-revenue audits · UK dental & med-spa clinics
Every unanswered call is a paying patient who quietly books somewhere else. We test your clinic's whole enquiry path, find exactly where the money leaks out, and put a pound figure on every leak. Evidence first. Fixed fee. 48 hours.
Starts with your public phone number and website. No passwords, no system access, no disruption.
01 / The leak
No complaint. No bad review. No warning. A patient rings, nobody picks up, and thirty seconds later they're booking with the clinic two streets away. It happens at lunch, at 5:40 in the evening, mid-treatment, every single week. And because nobody ever tells you about it, it never feels like a problem. It just feels like a quiet month.
estimated monthly leak for a typical 4-chair dental practice
02 / Where revenue escapes
Before someone becomes a booking, they pass three quiet checkpoints. A clinic can be clinically brilliant and still fail all three without ever knowing.
"Does anyone pick up?"
We ring your clinic across a real week. Mornings, lunch hours, late afternoons. We log what actually happens: answered, voicemail, or rings out. Then we do the same to your three nearest competitors, so you can see who the patient rings next.
"If I message them, do they care?"
We send a real enquiry through your website and WhatsApp, then time the reply down to the minute. The industry median is over 9 hours. The patient decides in 15 minutes. We show you that gap, and what an instant automatic reply looks like instead.
"How hard is it to give them money?"
We follow your booking journey on mobile and desktop, counting every step, dead end and moment of doubt between "I want this" and a confirmed appointment. Most clinics lose a third of ready patients in the last two clicks.
03 / The deliverable
Every finding comes with evidence, a consequence, and a pound value, so you can see exactly what each leak costs and what it's worth to fix. No vague recommendations. No upsell dressed up as advice.
Across five test days, 4 of 5 calls placed between 12:00 and 14:00 reached voicemail. That same window produced your competitors' highest answer rates, and Google searches for "dentist near me" peak at 12:47 pm.
04 / Fixed pricing
Fixed fee, agreed before any work starts. The report is yours whatever you decide to fix, and whoever fixes it.
For a single-location clinic that wants to know how big the problem is before anything else.
The full picture: your clinic measured against the competitors your patients ring next.
We audit, then install the fix ourselves. Every missed call answered by text in under 60 seconds and booked straight into your calendar.
Implementation is always optional and separately agreed. We tell you plainly what's a measured fact and what's our professional judgement, and we don't promise rankings, guaranteed revenue, or clinical outcomes. Just evidence you can act on.
05 / Straight answers
We place a small number of ordinary test calls and enquiries over one week, spread through the day, each lasting under a minute. Your team treats them like any other call, which is exactly the point. Nothing gets installed, nothing gets accessed, and no real patient is ever involved.
Mystery shopping tells you how a call felt. We tell you what it cost you. Every observation comes paired with a measurement: answer rates, response times, step counts. Then we price it against the real value of a new patient for your treatment mix. What you get is a financial document, not a vibes report.
Then you've got evidence that your enquiry path is genuinely tight, which is worth knowing before you spend on marketing that pours more patients into it. In practice, across UK clinics, the average missed-call rate sits between 30 and 40 percent. We've yet to audit a clinic with no leak at all.
No. The audit uses only what a patient would experience: your public phone line, website, and booking path. We never request records, logins, or any patient information, and we never store health data. If you later ask us to implement fixes, we request the minimum access needed, agreed in writing first.
No. The report is written to be useful to any developer, receptionist, or agency you hand it to. The Audit + Fix option exists because most clinic owners ask for it once they've seen the numbers. But the audit stands on its own, and you're free to act on it however you like.
06 / The quiet month, explained
Send us your clinic's phone number and website. Within 48 hours you'll know, in pounds and with evidence, what the silence is costing you.
No system access needed to start · No obligation to buy the fix · The report is yours to keep